Yesterday I drove from Silicon Valley to San Francisco. It started off raining on the way and I hadn’t considered to choose an umbrella. No matter—I experienced the destinations of two parking garages, just a block or so from my place, preloaded into my navigation application. But equally were comprehensive, and I observed myself driving in stop-and-go visitors all around crowded, damp, hilly, construction-heavy San Francisco, looking for avenue parking or an open garage for approximately an hour. It was driving hell.
So when I finally arrived at a launch occasion hosted by Cruise, I could not have been much more receptive to the company’s pitch for Cruise Origin, a new car or truck that, Cruise executives say, intends to make it so I will not require to drive or park in a metropolis at any time once again.